Web Apps & SaaS ToolsSmall system

Review Collection & Reputation Management Tool

A tool that automatically asks happy customers for reviews via email/SMS, routes unhappy feedback privately, and monitors ratings across platforms. For local businesses that live and die by their Google rating.

Typically bought by: Local service businesses, clinics, restaurants, multi-location franchises, agencies serving them

Standard features

Always included in the base price. Every one is built, tested and delivered working.

Customer list import and manual/automatic review request triggers
Email and SMS review request campaigns with follow-up reminders
Smart routing: happy customers to Google/Facebook, unhappy to private feedback form
Review request landing page with star-rating gate
Private negative-feedback inbox with alerting
Review monitoring feed aggregating new reviews
Response templates for common review scenarios
Rating trends dashboard over time
Embeddable review widget showing best reviews on the website
Per-location tracking for multi-site businesses
Unsubscribe and contact-frequency compliance
CSV export of requests and outcomes

Popular custom additions

Quoted per feature in the configurator — $50 simple, $150 moderate, $300 complex.

AI-drafted review responses
Integration with the buyer's POS/CRM to auto-trigger requests after a sale
Sentiment analysis across reviews
White-label multi-client version for agencies
QR-code review cards for in-store prompts
Competitor rating benchmarking

Tech stack

Frontend: Next.js + Tailwind CSS
Backend: Node.js with scheduled jobs for campaigns and monitoring
Database: PostgreSQL (Neon)
Integrations: Google Business Profile API, SMS (Twilio/other), Transactional email (Resend/SendGrid), CRM/POS (per buyer)